Online retail giant ASOS has just made a series of strict new changes to its returns policy – and some people aren’t too pleased about it.
If you love endlessly browsing ASOS then returning half of the stuff you’ve just purchased, be warned! While some of the changes are fairly positive there’s also some new rules to be aware of too.
The good news is that the company’s return period is now longer than ever before. ASOS recently sent out an email to its customers, explaining that the return period has now increased from 28 days to a whopping 45 days. This means that people will have much more time to try on clothes and then decide whether to keep them or not.
ASOS’ official statement reads: “We know easy returns are one of the (many) reasons you shop with us, so we’ve increased the time you can return stuff from 28 days to 45 days. If you return anything within 28 days, we’ll refund you as normal… and after that (up to 45 days), you’ll now get an ASOS gift voucher for the amount you spent.”
For anyone out there who is guilty of wearing and returning though, ASOS is getting ready to crack down on the potential for fraudulent behaviour.
The brand e-mail statement continued: “We also need to make sure our returns remain sustainable for us and for the environment, so if we notice an unusual pattern, we might investigate and take action. It’s unlikely to affect you, but we wanted to give you a heads up.”
That’s all well and good – it makes sense to try and cut down on the emissions caused by delivery vans driving up and down the country unnecessarily. And ASOS are determined to let their customers know that they are more vigilant than ever before when it comes to wearing then returning.
The rest of the statement said: “If we notice an unusual pattern of returns activity that doesn’t sit right: e.g. we suspect someone is actually wearing their purchases and then returning them or ordering and returning loads – way, waaay more than even the most loyal ASOS customer would order – then we might have to deactivate the account and any associated accounts.”
So watch out next time you’re thinking about risking wearing that nice cocktail dress to a birthday party then returning it the next day. It’s probably only a very small number of people that do this anyway, but ASOS are clearly getting tired of this kind of behaviour if they’ve taken steps to change their return policy.
After all, nothing is worth getting your ASOS account closed…